Tool profile · Sports, Fitness & Athletics (SportsTech)
Hawk-Eye
Hawk-Eye provides optical ball and player tracking, video replay, and data insight technology that powers officiating, broadcast production, and performance analytics for elite sports leagues and federations worldwide.
Why it stands out
It is the de facto global standard for live sports officiating, covering 25 sports across 100+ countries with over 100,000 event days delivered for bodies including the Premier League, MLB, NFL, NHL, and Wimbledon.
Who it's for
Decision makers
Who typically buys or approves it
- Sporting Director / Club Director
- Head of Content / Programming Director
Day-to-day users
Who works in it
- Performance / Video Analyst
- Sports Scientist
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